Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.
From a modest market stall at Bondi Beach in 2010, St Frock has expanded into a leading self-funded eCommerce brand with a staff of more than 70. Our purpose is to help Australian women feel beautiful and confident, whether it's for a special event or a casual day.
With up to 100 new drops every week, we always have exciting new fashion finds for you to discover at St Frock. From wrap dresses to sundresses and more, our variety of stylish must-haves will have you excited to refresh your wardrobe, whether you've been searching for 'Black Plus Size Dress', 'Black Spaghetti Strap Dress' or 'Black And White Dresses' during your online shopping sprees.
Plus, you can enjoy same-day dispatch* for orders placed by 12.00 p.m. AEDT, so you won't have to wait too long before you have the pieces you need to refresh your wardrobe. Don't spend your time looking up 'summer dresses', 'black dress' or 'party dresses'; just shop at St Frock where your new favourite dress is just a few clicks away!